Reffie Leasing
Reffie Leasing is a managed service: a trained human team on our own leasing platform that generates leads, nurtures every inquiry, and drives tours across your entire portfolio. No integrations required to start.
Lead sources
Reffie Leasing runs on Reffie Platform, our own leasing software, so it can ingest leads from almost anywhere. The point is: it doesn't have to.
Day one
We spin up Facebook Ads for your buildings, posted from our own page, then generate and work the leads ourselves. Nothing to connect on your side. That's how onboarding takes a week, sometimes one phone call.
Sitting on a pile of leads that went cold? Hand us the dump and we revive up to 500 of them by email, text, and phone.
When you're ready
Afterwards, add ongoing integration with your existing leasing funnel. Every lead, generated or ingested, lands in the same centralized platform and is worked by the same trained team.
How it works
We launch Facebook Ads from our own page, or revive your cold-lead list. Nothing to hook up on day one; connect Zillow, ShowMojo, and the rest whenever you're ready.
Trained human agents respond over email, text, and messenger, qualifying against per-building criteria, fast.
We schedule around your on-site team's hours, rules, and simultaneous-tour limits. Then we report on how it went.
The platform
We run your leasing on Reffie Platform, leasing software we design in-house and sell independently. Engineering and leasing under one roof.
Every lead tracked inquiry-to-lease. See exactly where leads stall, and why.
Reports on how tours went and the friction points in your funnel. Readable, actionable.
Triage against each building's criteria, including affordable housing and AMI bands, in line with local regulations.
We amalgamate facts from listing sites and rent data, and self-correct as things change. Optional Rent Manager integration keeps rent roll and vacancies current.
A knowledge graph that reconciles conflicting data points. Your team emails updates; we make them live.
Lead not qualified for one building? We recommend the adjacent one. Nothing wasted.
Not a chatbot
Our platform never runs on autopilot. It's human-enhancing: human-in-the-loop with real-time feedback. Every message a lead gets comes from a real leasing agent trained on our own software.
Why Reffie
We design our software in-house and train our agents on it. Engineering talent from the best universities in the world, building AI-integrated tooling for our own team.
When buildings compete for the same leads, on-site teams fight each other. We route each lead to the right building based on their preferences. Cross-sell is our biggest advantage.
We fill vacancies as fast as possible. That's the whole job, so your funnel metrics are the most accurate you'll get.
Pricing
$1,500
/ building / month, base package
Reffie Leasing is for property managers with portfolios of 10 or more multi-family buildings.
Add-on
Funnel integration, $250 / building / month. Ongoing integration with your existing leasing funnel: Zillow, ShowMojo, Apartments.com, and more.
Talk to us about your portfolio. If you manage 10+ multi-family buildings, we can likely be live within a week.
